71 Video and Web Conferencing Software Statistics: 2022 Analysis of Data & Market Share
Industry experts think that the COVID-19 pandemic will have a lifelong impact on the way we work, and this is becoming more apparent with today’s work-from-home arrangements.
As virtual workspaces become the new normal, keeping in touch with co-workers and handling teams remotely in the form of video and web conferencing are now a must for every remote workspace. The video and web conferencing software industry showed that it can handle facilitating daily business operations. The innovations indicated more significance as a slow transition toward an adaptable and hybrid workplace setup started to reshape and employees and managers realized that productivity knows no place and time (Maldow, 2021).
Video conferencing essentially involves remote communication between one or more people, happening in real-time and regardless of their locations. Modern technologies, such as the internet of things (IoT), artificial intelligence (AI), and cloud technology, are integrated with video conferencing software and projected to propel the growth of industry in the following years. The rising demand for distance communication due to globalization, virtual workforce supervision, and continuous internet usage across the globe are the determining factors of this market. Video conferencing tools help organizations make faster and better decisions and reduce high costs connected with regular business travels (Fortune Business Insights, n.d.). Here are this year’s key video web conferencing software statistics.
Laptops, cell phones, and computers with high-end cameras, microphones, and speakers contribute to video conferencing expansion. The hardware component had the highest share with 47% in video web conferencing statistics 2020 (MarketWatch, 2021).
In the same year, the business sector had the biggest market share, accounting for 77% (MarketWatch, 2021).
The video conferencing industry is divided into five basic regions: North America, Europe, Asia Pacific, the Middle East & Africa, and Latin America. North America led the industry, with a share of more than 32.12% in the video conferencing market share 2020 (MarketWatch, 2021).
Advanced technologies adoption and apps like Zoom, Microsoft Teams, and others are augmenting video conferencing solutions inside and outside the US. Meanwhile, Latin America is anticipated to demonstrate steady growth due to continuous support from the government. Asia Pacific’s market is also looking forward to growing rapidly due to the increasing demand in its education, research, and SME sectors. In Europe, the awaited growth is attributed to numerous video conferencing service providers, research and development investments, and broadening business and commercial markets. In the Middle East & Africa, 5G, AI, machine learning, cloud, and others are envisioned to boost video conferencing usage statistics 2021.
Video Conferencing and Work-from-Home Statistics
Companies have been reluctant to try video and web conferencing, only electing to do so at the onslaught of the COVID-19 pandemic. Late as they were, they have nevertheless wasted no time catching up and investing in video conferencing tools to enable virtual meetings, collaboration, and other pertinent business processes.
During the first four months of the COVID-19 outbreak, a 500% surge in search impressions for web and video conferencing tools was recorded (TrustRadius).
Compared to 2019, 60% of employees joined online meetings more regularly in video conferencing usage statistics 2020 (Owl Labs, 2020).
75% of employees believed that they had kept or became more productive with their remote work setups (Boston Consulting Group, 2020).
50% of employees said that they will not come back to professions that do not have remote work options even after the pandemic (Owl Labs, 2020).
Nearly 80% of employees participate in video conferences through their laptops or desktop computers (Medium, 2020).
The global video conferencing market value in 2021 is estimated at $6.03 billion (Digital in the Round, 2021).
Ineffective meetings result in about $399 billion loss annually (Digital in the Round, 2021).
90% of employees find it more comfortable to communicate with each other via video (Digital in the Round, 2021).
82% of employees find their company’s transition to remote work flawless (Buffer, 2021).
Employees save almost $500 monthly by working remotely (Owl Labs, 2020).
80% of employees detail that commuting is the main reason they want to work from home (Owl Labs, 2020).
23% of remote employees take less vacation than in-house employees (GetVoIP, 2020).
In April 2020, Microsoft recorded 75 million everyday active users of Teams (Windows Central, 2020).
There were approximately 2 million new Google Meet users in April 2020 (Google, 2020).
In total, 300 million Webex users were reported in April 2020 (The Verge, 2020).
The pandemic brought about a 70% increase in Skype usage (Windows Centar).
Zoom is the leading video conferencing tool in 2021, dominating 50% of the market (TrustRadius, 2021).
Source: Digital in the Round, 2021
Video Conferencing and Teamwork Statistics
Video conferencing tools serve as the best platform for teamwork that promotes productivity and employee engagement. Although the transition from in-office to remote work was not always smooth, workers were still able to perform their jobs well.
76% of work-from-home employees claim that their new arrangement helps them focus on their work that they stop coming back to their offices even if they need to finish something (Atlassian).
About 80% of employees state that work-from-home arrangement, supported by video conferencing tools, has boosted their work satisfaction (Velocity Global, 2020).
59% of organizations are 2 to 5 time zones apart from each other, making video and web conferencing tools more suitable for them (Buffer).
Employees cite a flexible work schedule (36%) and the ability to work anywhere (26%) as the advantages of COVID-19 restrictions (Buffer).
98% of employees claim that video conferences build better workplace relationships (LifeSize).
Video Conferencing and Work Efficiency Statistics
Several law enforcement and government agencies were also affected by COVID-19, prompting them to rely on conducting their operations remotely. According to video conferencing statistics coronavirus, both government and private enterprises shifted to remote work arrangements.
Organizations save at least $11,000 each half-time telecommuter every year, coming principally from minimized real estate footprints, increased productivity, and lower absenteeism and turnover (Global Workplace Analytics).
43% of regular business travelers revealed that they look forward to traveling less even after the pandemic is over, implying that video conferencing tools have made business travels insignificant and they have saved a lot from company expenses (Forbes, 2020).
Almost 9 in 10 employees say that video conferences lessen the time it takes to finish their tasks, leading to operational savings (Medium, 2020).
Organizations that invest in video conferencing tools expect 25% less employee turnover and related replacement expenses (Owl Labs).
89% of employees note that regular video conferencing fastens individual and group projects (LifeSize).
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Software Spending of American Businesses
Software Spending of American Businesses Web conferencing: 67
Software Spending of American Businesses Collaboration: 57
Software Spending of American Businesses Remote desktop: 52
Software Spending of American Businesses Security software: 41
Software Spending of American Businesses LMS software: 23
Most Popular Video Conferencing Software
Lifesize. This is a video conferencing suite that delivers enhanced communication for team collaboration and productivity. If you want to know more about this platform, check out this Lifesize review.
Skype. A simple, yet powerful video conferencing tool for individual and organizational users. This Skype review will orient you more about this efficient Microsoft product.
Zoom. Another widely-used video conferencing tool that’s user-friendly. Best for businesses that need frequent group messaging, online meetings, and web conferencing. For more details, read this Zoom review.
Cisco WebEx. A web conferencing tool that facilitates online events and functions as a workspace for project teams. Know more about it by checking out our Cisco WebEx review.
GoToMeeting. This video conferencing platform helps businesses to bring their dispersed workforce and mobile staff together in a single virtual location. Read our GoToMeeting review for more details.
Who uses video conferencing?
Video conferencing software are essential within the sectors of B2B, B2C, education, and health care. Aside from external communication, these tools are used to perform interviews, onboard employees, and train them.
78% of corporate enterprises use video calling platforms (GetVoIP, 2020).
66% of job applicants like to be interviewed virtually (Ring Central).
83% of organizations with over 250 employees are likely to buy video calling platforms (GetVoIP, 2020).
27% of small enterprises are likely to buy video calling platforms (GetVoIP, 2020).
86% of companies interview employees through video calls (GetVoIP, 2020).
About 75% of hospitals are either already using or are presently making a virtual health program (GetVoIP, 2020).
88% of academic professionals believe that video calling platforms will aid more students in taking advanced education (GetVoIP, 2020).
73% of academic professionals claim that video calls will lessen student dropouts (GetVoIP, 2020).
The Rise of Video Conferencing
Video and web conferencing tools were only expected to sustain organizational functions at the height of the pandemic. However, it soon became clear that they are a must if organizations wanted to survive the pandemic. In the process, they became lucrative for their developers even as they carried the heavy burden in the day-to-day professional experiences of many organizations moving forward.
Even before the pandemic, the video conferencing market was already growing. It has been also projected to grow at CAGR of 12.1% between 2018 to 2023 (Global Video Conferencing Market Analysis, 2019).
90% of North American companies are most likely to invest more in video conferencing in 2022 (Vox, 2021).
The prediction now in terms of CAGR growth is 19% between 2020 and 2026, gaining a value forecast of $50 billion by 2026 (Global Market Insights, 2020).
63% of employees disclosed that they missed their colleagues when they did not attend video calls (LifeSize).
35% of employees join video calls to feel that they belong and are appreciated (Digital in the Round, 2021).
31% of organizations said that video conferencing helps them establish better relationships with their partners, clients, and customers (LifeSize).
69% of Americans believe that video will be more necessary or equal to voice command tools (Globe Newswire).
50% of Americans would move if they can partially or fully work from home (Owl Labs, 2020).
2 out of 3 tech employees would permanently move out of San Francisco if they could work from home (Blind, 2020).
72% of employees state that the remote work lessened their stress (Owl Labs, 2020).
Work-from-home employees are 57% more likely than average to feel job satisfaction (Amerisleep, 2020).
82% of employees say that working from home would make them feel more reliable and trustworthy at work (Owl Labs, 2020).
61% of employees said that they would rely on video conferencing more even after the pandemic as it was as efficient as personal meetings and time-saving (Oliver Wyman, 2020).
66% of company executives indicate that video calls help them communicate better with freelance workers (GetVoIP, 2020).
75% of CEOs state that video calls will completely replace audio-only conference calls (GetVoIP, 2020).
5G will prevail to improve mobile video and web conferencing. Ericsson expects that there will be over 20 million 5G US subscribers by 2025 (Legal Transcription Service, 2021).
Nearly 22% of the American workforce will work from home by 2025 (Upwork).
Other Cited Benefits of Remote Work
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Source: Buffer, 2021
Top Work-from-Home Challenges
96% of employees noted that starting meetings is their most common struggle with video conferencing meetings (Owl Labs).
More than 50% of employees spend at least 10 minutes each meeting to set themselves up, while 83% of them spend nearly 3 minutes (Owl Labs).
51% of employees raised concerns about having a work-life balance while working from home (Kentik, 2020).
43% of employees worry that remote work will affect their professional growth (Owl Labs, 2020).
27% of employees note that unplugging from work is their biggest challenge with a work-from-home setup (Buffer, 2021).
30% of company leaders say that they worry about how to keep the company culture robust while working from home (Gartner, 2020).
Video Conferencing Software Feedback
58% of video conferencing subscribers claim that their software fulfill their sales and marketing promises (TrustRadius, 2021).
80% of Zoom users agree that it meets its sales and marketing promises (TrustRadius, 2021).
46% of Microsoft users indicate that it lives up to its promises (TrustRadius, 2021).
Video conferencing tools score 8.6 out of 10 in terms of usability (TrustRadius, 2021).
Google Hangouts Meet scores the highest, 9.6 out of 10 (TrustRadius, 2021).
Microsoft Teams scores 7.2 out of 10 (TrustRadius, 2021).
Video conferencing tools receive satisfactorily high customer service ratings of 8 out of 10 (TrustRadius, 2021).
Zoom only scored 5.9 out of 10 with regard to customer support (TrustRadius, 2021).
70% of video conferencing users state that their tools performed as expected (TrustRadius, 2021).
Google Hangout Meets scored the highest concerning product performance satisfaction (TrustRadius, 2021).
Video and Web Conferencing Software: Your Business’ Key to Growth and Success
As the present video web conferencing software statistics show, video call has become a key business instrument instead of an optional one during the COVID-19 crisis. Gone are the days of connecting and fixing everything, messy cables everywhere, and worrying if meetings will push through or get postponed. In addition, this innovation is forecast to not only outlast the emerging trends in video web conferencing statistics 2021, like machine learning, VA, and VR, but it is also setting itself to play a huge part in connecting teams and organizations across the globe (Digital in the Round, 2021).
Nestor Gilbert is a senior B2B and SaaS analyst and a core contributor at FinancesOnline for over 5 years. With his experience in software development and extensive knowledge of SaaS management, he writes mostly about emerging B2B technologies and their impact on the current business landscape. However, he also provides in-depth reviews on a wide range of software solutions to help businesses find suitable options for them. Through his work, he aims to help companies develop a more tech-forward approach to their operations and overcome their SaaS-related challenges.
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