Pros and Cons of MarketerHire: Analysis of Top Freelance Platform

What are the pros and cons of MarketerHire?
The pros and cons of MarketerHire revolve around its focus on freelance jobs in marketing, its vetting process, and its global talent pool of marketing experts. It’s a place for marketers who want to work with global brands. However, it may not be the right platform for small businesses that are looking for marketers for small, one-off projects.

Freelancing has become a respected way to earn income, especially with more trustworthy freelancing platforms making it easier for talents and businesses to connect. And one of these platforms is MarketerHire. It stands out because it’s focused only on freelance marketing jobs with top companies and brands. So, if you’re a highly-skilled marketer or a business looking for a bonafide marketing expert, MarketerHire is the right place to start.

This article will discuss the pros and cons of MarkterHire and how it compares with the other freelance platforms. That includes fast, expert matching, and reliable client support. It will also cover the disadvantages so you can determine if the platform is suited to your marketing project.

marketerhire pros and cons

There’s no doubt that the COVID-19 pandemic left a lot of industries battered with millions of job losses. But surprisingly, the freelancing market thrived. In the United States, for example, there were 59 million people who engaged in freelancing work in 2020. This number is a whopping six million increase from the 53 million freelancers recorded back in 2014.
When it comes to the type of jobs that are in demand in the freelancing world, skilled services top the list. Fifty percent of freelancers provide skilled services, such as programming, marketing, and consulting. Meanwhile, 37% provide unskilled services or labor services, 28% sell goods, and 17% are engaged in other activities. Younger generations are more attracted to freelancing with 53% of workers aged 18-22 performing some kind of freelance job in 2019.

Most Common Type of Freelance Work

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Source: Upwork Freelance Forward 2020

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There are, of course, a variety of reasons why people consider doing freelance work. Seventy-one percent of freelancers cited flexibility in their schedule as the number one reason they chose to leave the traditional workplace, while 66% said they wanted to be their own boss, and another 66% wanted more control over their financial future. Another 66% chose to freelance to be able to work from the location they want, 64% freelance to do work they are passionate about, and 55% chose to freelance to spend more time with their family.

Overview MarketerHire

marketerhire dashboard

MarketerHire is a freelance platform focused on connecting businesses to marketing experts. Finding the right marketer for your needs is fast and efficient since the talents using the platform are all marketing professionals. You can find your ideal marketer in as little as 48 hours.

Moreover, the matching service offers a five-hour risk-free trial. If you are not satisfied with the marketer you’ve been matched with, MarkterHire shoulders the bill. By using this platform, businesses can save time and resources associated with long recruitment processes. No need to spend on job ads or agency fees. Instead of evaluating hundreds of applications, companies can just go to MarketerHire.

On the other hand, marketing specialists can use the platform to find work that matches their skills and experience. They can add top brands and challenging projects to their list of clients and accomplishments. Freelancers can set their own rate, receive payment every two weeks, and have MarkterHire handle contract issues on their behalf.

The great thing about being a freelancer in MarkterHire is that you can consistently find marketing work with global brands. Freelancers can save time on sending multiple applications to companies that may not even respond. Some of the freelancers on MarkterHire make over $300,000 per year.

Detailed MarketerHire Review

Key features of MarketerHire:

  • Hire bonafide marketers
  • Get matched with the ideal marketer based on your requirements
  • No need for job ads, applications, and interviews
  • Save on recruitment fees, agency fees, termination fees
  • Personal support after matching
  • Freelancers can consistently work with top global brands
  • No need to send multiple applications
  • Set your own rate as a freelancer
  • Work full-time, part-time, or per hour

MarketerHire Pros and Cons

Hire Vetted Marketers

One of the biggest advantages of using MarketerHire is knowing that you are hiring bonafide marketing experts. That’s because MarketerHire has a rigorous vetting process that ensures only qualified and highly-skilled marketers get into their freelancer talent pool.

It all starts with taking advantage of social recruiting strategies and proactively placing job descriptions on Facebook, LinkedIn, and other social media platforms. MarketerHire does in-depth reviews of each marketer’s professional experience, including client feedback on their work. Freelancer candidates also often need to complete skills-specific assessments so that MarketerHire can fully gauge their level of expertise and knowledge of best practices.

MarketerHire also conducts video interviews with freelancers so they can further assess the communication skills of the candidate. Through these interviews, they can assess the freelancer’s professionalism and critical thinking skills. Some marketing roles might require freelancers to complete test projects as well. Test projects consist of real-world scenarios where candidates can further demonstrate their competence, which typically takes one to three weeks to accomplish.

It is important to note though that the platform may not be the ideal one if you’re looking for marketers for quick, small projects. MarketerHire requires a soft commitment fee for projects at a minimum of $1,500 per month to ensure that their freelancers are matched with challenging and high-quality projects.

marketerhire questionnaire

For best-matching results, MarketerHire will present you with a brief questionnaire to filter the type of marketer you need.

Fast and Expert Matching

There are many creative ways to hire talents and going to freelance websites is one of them. There are many freelance platforms that make it easy for businesses to have access to literally thousands of freelance talents in just one place. At first thought, this sounds like an amazing way to search and find freelancers; however, it can also have a downside as you can quickly go down a deep rabbit hole—browsing, checking credentials and experience, and sending offers to several freelancers—without success. Next thing you know, you’ve spent your entire day or week just trying to find one freelancer for the job.

The search doesn’t stop there. Once you find suitable candidates, you will have to shortlist them by conducting interviews and skills exams. Overall, businesses might need to allow a month or two of their time and manpower just to find a freelancer and still end up with a bad hire.

Companies that use MarketerHire’s matching services can do away with all these hassles and streamline their hiring process. All you have to do is go to MarketerHire’s website and click “Hire Marketers” and fill out a five-minute survey. Tell MarketerHire about your business and requirements and they’ll get started with your freelance search. This approach definitely cuts your search time and helps you avoid a long hiring process. You can usually find an ideal marketer in as little as 48 hours and most client projects kick off within a week.

The downside to using MarketerHire is that available or active freelancers are not accessible to the public, unlike with other freelance platforms. So, if you’re the type who enjoys personally sifting through freelancer profiles and reading offers, then MarkterHire is probably not a good fit.

marketerhire talent profiles

Sample talent profiles on MarketerHire.

Continued Support After Matching

A big difference between MarketerHire and other freelance platforms is the personal support companies receive—from starting your search to matching and even after hiring a freelancer. Companies that use MarketerHire work with a marketing manager throughout the entire process. They discuss the requirements of the project to ensure that a good match is found and businesses and freelancers are both happy.

But the process doesn’t stop there. The marketing manager checks in every two weeks to ensure high standards are being met and will not tolerate subpar work. If the match is not working for both parties, MarkterHire can match you with a new freelancer.

marketerhire meeting

MarketerHire will even set up a meeting with you to help you get the best-fitting talents for your organization.

Transparent Pricing

If you’ve had your share of scams and freelance platforms charging hidden and exorbitant fees, you’ll be happy to know you won’t be experiencing any of that with MarketerHire. Freelancers set their own rates and the hiring conditions fall into three types: hourly, part-time, or full-time. This simplifies matching and hiring for both freelancers and businesses and there are no ambiguous long-term contracts that tie down users.

Of course, excellent marketers in MarkterHire do come at a cost. Currently, the rates published on the platform may not be affordable for smaller businesses. The hourly rate, for example, starts from $80 to $160+, while the part-time rate can range from $1,200 to $2,400+, and full-time rates start from $2,400 to $4,800+.

Make It Easy to Hire Great Marketers

Freelance work offers many benefits such as a flexible work schedule, additional income, and being able to work from the comfort of your own home. But it’s not always easy to fill your pipeline with good clients and for companies to find the right talent for the job. The advantages we highlighted for MarkterHire address some of the most frustrating issues connected to hiring freelancers, getting quality work as a freelancer, and problems with freelance platforms. By focusing solely on marketing jobs, MarketerHire helps thousands of marketing experts consistently find work and companies hire the right freelance marketer for their projects.

As great as it is, the platform has a slight downside as we’ve seen in this MarketerHire pros and cons analysis—it may be more suitable for marketing campaigns or projects that have bigger budgets. Although it can help businesses find marketers fast, it is not ideal for small projects or when you just need extra help with miscellaneous marketing tasks.

If you think your marketing project suits the platform, don’t hesitate to fill out MarkterHire’s survey form. On the other hand, if you’re an experienced marketer looking to add top global brands to your client list, you can also easily apply via the MarkterHire website. Keep learning more about freelancing with these freelancing statistics for 2021, including salary rates for freelancers.

Jenny Chang

By Jenny Chang

Jenny Chang is a senior writer specializing in SaaS and B2B software solutions. Her decision to focus on these two industries was spurred by their explosive growth in the last decade, much of it she attributes to the emergence of disruptive technologies and the quick adoption by businesses that were quick to recognize their values to their organizations. She has covered all the major developments in SaaS and B2B software solutions, from the introduction of massive ERPs to small business platforms to help startups on their way to success.

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